How TikTok Is Changing the Way We Find Trends
Go for the edgy lime green!
Lauren “L” Mercado is a stylist and owner of Social Style. Follow her on Instagram:
@styleby.elle.
To talk about social media and fashion, you have to first address the need for self-expression because that is where it all begins. Underneath the addicting endless scroll and the insatiable need to post, the desire to self-express or consume is the force behind social media.
We want to be seen and we also don’t want to miss out on what is trending. Which at the core is no different from how the fashion industry has worked for so many years. For decades, trends have trickled down, but the difference now is that, many times, “regular” people on social media perch at the top of the fashion pyramid — not the fashion houses. Not to mention, Pinterest’s effect on how we consume fashion trends and inspiration.
A well-defined personal style can convey confidence, creativity and individuality — which are pretty beneficial to a social media presence. Social media creators are very familiar with these qualities, and they’ve used their platforms to show off their fashion sense. People are watching, even the higher-end fashion houses.
TikTok has had a significant impact on the fashion industry by creating new trends and popularizing existing ones. The app provides a platform for creators to showcase their personal style and provides a source of inspiration for others. This has given rise to many new fashion trends, from the way people style their outfits to the type of clothing and accessories they wear. We’re no longer only looking at the major runway shows to find out what’s in or out.
The rise of social-media-first fashion trends has created a multitude of micro-trends that can be a little overwhelming. To help, I’ve compiled a few of the biggest trends emerging from creators for spring. Be sure to tag @styleby.elle and @splurgeict if you try any of these trends!
Versatile Lime Green — The hue of the season is lime green! This loud color will be seen in everything from gowns to shoes. If you’re feeling edgy, a monochromatic lime green look will be fashion-forward this season and I suggest that you go for it! Play with different tones and textures to make a statement. You could also opt for a small pop of lime green, like an accessory, in the hue.
Slim Maxi Skirt — Maxi skirts have been a spring go-to for so many years now that they are almost cliche for the season. The updated style for 2023? A slim silhouette. So yes, skinny jeans are out, but skinny skirts are in. The sleekness of the slim maxi skirt is a nod to ’90s neo-minimalism. When you style this trend, opt for platforms or higher heels to give you even more length, and pair with either a tighter-fitting top or cropped sweater. (This also works well with wide-legged jeans.)
Under the Sea — The “mermaid vibes” trend that’s already been adopted by TikTok influencers is making its way into our closets this year in the form of sequins, sheer fabrics and pastel hues (and sometimes all at once!) The look is ultra-feminine and show-stopping.
Rosettes Are Back — From Harry Styles to your favorite fashion influencer, rosettes have already been popping up on social media, and they’re not going anywhere this season. Look for choker necklaces and pins, and add feminine flair by styling rosettes with your new spring aesthetic.
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